
Go-to-Market Strategy
A strong product is only as powerful as its path to market.
At Rocket Seven, we help ANP brands enter the UK with precision — building strategic launch plans that balance ambition with real-world market mechanics. Whether you’re launching nicotine pouches, vape products, or next-gen formats, we shape how, where, and when your product shows up.
We map the most efficient route to your audience by aligning product, positioning, pricing, channels, and timing. From launch campaigns and retail pitch decks to soft launches and phased rollouts, we structure go-to-market strategies built to scale.
What You Get
- A full GTM roadmap tailored to the UK ANP landscape
- Channel-specific rollout strategy (DTC, retail, or hybrid)
- Launch messaging and pitch toolkits
- Timeline, touchpoints, and conversion benchmarks
- Entry strategies for international brands entering the UK
Why It Matters
"Getting into market is easy. Staying there is strategy. We plan for launch — and beyond."
Your first impression determines traction. We build GTM plans that create momentum with retailers, customers, and partners — not just visibility.
Real-World Impact
Designed a phased launch plan for an international vape brand — resulting in placement across 3 major UK distributors within 90 days and a 2.5x ROI on launch spend.
Common Use Cases
- You're launching an ANP product in the UK for the first time
- You’ve launched, but haven’t gained traction
- You need a scalable retail and digital strategy
- You want to de-risk your launch with market-aligned planning
Common Question for this project
Because market entry isn’t copy-paste. The UK ANP space is highly regulated, competitive, and relationship-driven. We bring market-specific insights, regulatory know-how, and on-ground connections that in-house teams often lack. With Rocket Seven, you move faster, avoid missteps, and access opportunities not visible on the surface.
Yes. Many ANP brands approach us post-launch when early strategies stall. We assess your positioning, pricing, channels, and messaging — then recalibrate with actionable insights and market-aligned moves. Whether it’s a soft pivot or full relaunch, we help you course-correct and regain momentum.
Through our deep-rooted industry network, we identify qualified buyers, sellers, and partners across the ANP ecosystem. Unlike generic M&A platforms, we work off-market — activating real relationships across retail, distribution, and investment circles to match your brand with the right strategic fit.
Popular Services
We analyze market trends and competitive landscapes to develop a strategy that maximizes your brand's impact. This includes identifying key distribution channels and crafting compelling messaging that resonates with your target audience.
Our team works closely with you to refine your product offerings and pricing strategies, ensuring they align with market expectations. This strategic approach is crucial for achieving sustainable growth in the competitive ANP landscape.